Client: Adirondack Mountain Club

Concept: Increase Website Visitor Action with Compelling Content

Features:

• Develop a website with a recognizable brand
• Persuasive call-to-action boxes inspire participation
• Spectacular imagery will lead to longer site visits
• Donation page shows donors what ADK will be able to do with their contribution
• Smart phone display is responsive, attention-getting and appeals to millenials
• Custom member page designed to increase website participation
• Tabbed content on lodging and special event pages breaks content into manageable chunks
• Online store uses WooCommerce plug-in in conjunction with Raiser’s Edge donor management system